AdRoll wants to be known as more than purely a retargeter with its rollout Wednesday of “Prospecting,” a pool of potential customers a brand can reach into to improve incremental reach. This pool is ...

Facing an uncertain economic climate and wobbly customer sentiment, marketers are collectively tightening their belts and allocating more digital ad spend toward lower-funnel campaigns. According to ...

SAN FRANCISCO, March 24, 2026 (GLOBE NEWSWIRE)-- AdRoll, an AI-powered multi-channel advertising platform, today released the Q1 2026 edition of its State of Digital Advertising Report, revealing a ...

(By Pat Bryson) Great salespeople are always looking for higher revenue. Much of the time, that starts with adding new prospects to our sales funnel. One thing’s for sure, if they don’t go INTO our ...