Overview: AI-powered programmatic advertising automates ad buying and placement using real-time data and machine learning ...

Understanding the effectiveness and usefulness of programmatic ad space buying is one sure of way of improving sales and building your customer base within a very short period This type of ad space ...

The network offers Live TV inventory across offices, retail, bars and restaurants, with hotels planned later this year.

LG Ad Solutions, a global leader in connected TV and cross-screen advertising, today announced a new integration with Amazon Publisher Services (APS) that enables marketers to access expanded ...

While advertisers leverage demand-side platforms (DSPs) to set up and launch their campaigns, ad exchanges are still the backbone of programmatic ad buying. Being a marketplace connecting marketers ...

For the first time, a digital-only agency executed a local linear TV buy—proof that ITN and Magnite's programmatic platform ...

Roblox has expanded its advertising platform as part of its efforts to position itself as a core marketing channel for brands ...