Consumer Trends Report reveals key insights into consumer behavior, including brand perception, product discovery, and ...

The firm used data from SEMrush to determine the top 10 most popular social media platforms in 2024 based on total visits last year. The list contains familiar names. YouTube is unmatched in terms ...

But that's just one element of customer engagement. Marketers are still looking for solutions that allow them to create, test, and choose the most effective social media ads—and AI is making it ...

There’s no denying that social media today is moving at a great pace and is constantly changing. People are now loving ...

The COVID-19 pandemic has driven down social media advertising rates globally, and it has also led to a decline in engagement with campaigns, according to recent research from Social Bakers. The ...

He is among a rising number of observers who have become alarmed by the addictive “attention-fracking” tactics that social-media companies ... a 50% tax on digital advertising revenues for ...

Reddit's ad revenue is growing, driven by its expanding user base and unique "social" feel, according to an EMARKETER report.

What Happened: According to the EMARKETER’s research, Reddit’s ad revenue will see a year-over-year increase of more than 30% this year. TikTok and Instagram trail behind Reddit, with their ad ...