Learn what the Myntra zero-commission model actually means for D2C brands onboarding on the e-commerce platform.

The consumer-to-consumer (C2C) business model is an e-commerce framework where consumers trade with each other directly, often mediated by a third-party platform or website. In this model, one ...

Some of the most valuable companies in the world owe their success to digital platforms. But why do several companies fail when attempting to follow in their footsteps? Khaled Abed Alghani’s doctoral ...