With 40% of people using creator recommendations on Instagram when shopping, according to Meta, the platform is expanding its Partnership Ads feature with “Testimonials” – a way for creators to ...

Following its summer rollout of holiday-ready partnership ad options, Meta is announcing more ways for brands to utilize creator talent across Instagram and Facebook this holiday season, including ...

Meta today, Dec. 11, introduced new artificial intelligence-powered tools to help brands more easily find and turn existing organic content on Facebook and Instagram into partnership ads, according to ...