“I grew up in Colorado. I’m pretty sure Salomon was the first brand I ever recognized,” Mellin told The Drum during Cannes Lions. “If you had a piece of Salomon gear – bindings, gloves, knee pads – it ...

Mine’s a pint: ‘Everything the milk round was, it’s so powerful as a proposition: it’s everything we should be,’ says Simon Mellin (Modern Milkman) People my age don’t get food,” Simon Mellin says.

Salomon's spring 2025 campaign, led by DDB Paris. Ask anyone born before the 1990s about Salomon, and they’ll likely think of skiing. Founded in the French Alps, the brand became a pioneer in winter ...

Salomon’s global chief brand officer Scott Mellin is leaving the company. In a LinkedIn post on Monday, the footwear executive announced he would depart the Amer Sports-owned mountain sports brand on ...

The creator of The North Face’s FutureLight technology has left that brand and taken his innovation expertise to a startup company looking to disrupt not just the outdoor apparel market but other ...

Dutch food and nutrition group Royal Numico said today (Monday) that it had signed an agreement to buy Italian baby food company Mellin from Findim Group for 400m euros (US$529.87m). “The acquisition ...

Salomon's global chief brand officer Scott Mellin is leaving the company. In a LinkedIn post on Monday, the footwear executive announced he would depart the Amer Sports-owned mountain sports brand on ...