"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." Red nail theory has turned into a religion on social media as of late. Creators are buzzing about how ...

If you've ever strolled down the never-ending path of BeautyTok, you may have come across plenty of trends, like the ill-fated DIY freckle trend or the ethically questionable dark under eyes trend.

For as long as I can remember, I’ve avoided the color red. You’ll rarely catch me sporting a red lip, wearing a red dress, buying red lingerie, or getting a red manicure. Because of my Edward ...

Red nail theory has turned into a religion on social media as of late. Creators are buzzing about how rocking red manis almost magically turns heads and gets the guys' attention. It's almost like a ...