As Levi's have shown over the years, brands become icons by telling powerful cultural stories and addressing societal ...

Queen Bey's Levi's ads nod to her own past and the denim brand's deep archives, including the classic"‘Laundrette" and "Pool ...

Several of the photos and captions seem to reference the 1985 Levi's "Launderette" ad featuring model Nick Kamen. In the commercial, set in the '50s, Kamen enters a laundromat, removes his jeans ...

“Reiimagine” will reinterpret several of the brand’s iconic advertisements, starting with the singer’s gender-flipped take on the 1985 spot “Launderette.” Levi’s latest campaign puts ...

The singer stripped off in the 30-second advert, entitled Chapter 1: Launderette, which was a modern replica of Nick Kamen's 1985 Levis 501 advert. Beyonce's version saw her head inside a laundry ...

Beyonce has stripped down to her underwear for a 30-second advert, titled Chapter 1: Launderette. The ad is a modern take on Nick Kamen's iconic 1985 Levis 501 advert. In Beyonce's version ...

Yoncé first collaborated with Levi’s back in September 2024, appearing in another short clip set in a laundromat, which recreates the brand’s 1985 “Launderette” commercial. Queen Bey is a ...

(There are also a bunch of Knowles-Carter Easter Eggs too.) Beyonce x Levi’s remade the brand’s “Laundrette” ad for their Reiimagine collaboration. Kenny Mitchell, senior vice president ...

That ultimately led to the collaboration, which so far has remade Levi’s iconic “Launderette” ad from 1985 and “Pool Hall” from 1991. In “Launderette,” Knowles-Carter gives her take on the role that ...