Designed for LEGO and Star Wars fans 10 and up, this imposing piece of Imperial hardware normally sells for $160. But during ...

Previously, Lego had begun to make simpler kits because it thought video games were evidence of the increasingly short attention spans of boys. Instead, Lego’s research showed that boys liked ...

2019 Harley-Davidson Fat Boy Lego kit While many cars – from the Caterham 620R to the Volkswagen Beetle – have been turned into Lego kits , motorcycles haven’t received as much love from the ...

After showcasing its new Summer 2025 offerings earlier in the week, LEGO has now unveiled another new LEGO Star Wars set with ...

Lego has been partnering with Walt Disney for over 20 years and said it's set to release a number of new build kits in 2023 in honor of the company's 100th-anniversary celebration this year.

Jun. 18—The children at the Lodi Boys and Girls Club received a surprise this week when they saw an Amazon Prime truck in the Poplar Street parking lot and nearly a dozen boxes of merchandise.

Although Lego kits from the 1950s and 1960s were designed as unisex toys, girls—that is, roughly half of the company’s potential market—have long shunned them as a boys’ game.

As part of their vow, LEGO said they will remove labels saying "for girls" and "for boys" on their toys to ensure that "children's creative ambitions — both now in the future — are not limited ...

Interest in the classic building blocks of Lego shot up during the pandemic but, unlike many companies that saw only a temporary bump amid widespread home isolations, the Danish toymaker continues ...