Understanding lead generation can make the difference between life and death for a company. With strong lead generation, your business can weather rough spots in other areas and truly shine to your ...

How can you use inbound marketing to generate leads? An infographic (below) from The Center for Sales Strategy outlines the process they follow with their clients. It outlines a seven-step inbound ...

What are the most important B2B lead generation insights and data points you should be aware of in 2025? To find out, researchers at Sopro reviewed proprietary research from the past year for key ...

Lead generation, at its core, refers to the process of attracting and converting prospects into someone who has expressed interest in a company's product or service. These leads, once captured, can ...

While more than one third (36%) of those surveyed by Kentico have a lead scoring system in place, almost the same number (37%) are not using lead scoring. According to this infographic from the ...

In today's hyper-connected marketplace, mastering omnichannel lead generation is not just advantageous; it's essential for business success. I've observed firsthand the transformative power of ...

The latest research from Oktopost has found that more than 80% of B2B leads and conversions came from LinkedIn. Twitter was second main source of conversions with 12% of leads converting from Twitter, ...

Lead generation helps businesses find potential customers, crucial for growth. There are two main types: outbound reaches out directly, inbound attracts customers. Effective targeting in lead ...

Douglasville, GA / Syndication Cloud / January 23, 2026 / Advantis Digital Marketing Sales teams everywhere face mounting pressure to generate more qualified leads without expanding budgets or ...