Beachbody has been in the at-home workout game for a while. In the late 90s, their DVD programs littered shelves in home entertainment centers. Then they pivoted to streaming in 2015 when they started ...
Interactive workouts are all the rage right now, but nothing has managed to gain quite as much notoriety as Peloton. If there's one Peloton rival you should consider trying though, it's an interactive ...
Peloton could be gearing up for a smartwatch launch. The connected fitness company, known for its spin bikes and treadmills that let users stream live and on-demand workouts, acquired Atlas Wearables, ...
Connected fitness software company iFIT launched a new campaign, “Everywhere,” Dec. 26, with background music sung by Jade Bird. iFIT are the creators of NordicTrack and various interactive workout ...
VANCOUVER, British Columbia--(BUSINESS WIRE)--lululemon athletica inc. (NASDAQ:LULU) today announced that it has entered into a definitive agreement to acquire MIRROR, a leading in-home fitness ...
Apple's fitness streaming service, Apple Fitness+, continues to be a strong competitor to Peloton, a well-established service that has become a significant player in the digital fitness space. Both ...
A new study shows millennials are looking for a more interactive workout when starting a fitness regime. Trainer Brandon Gonzalez from Gold's Gym explains how competition among friends can turn into a ...