Influencer marketing is booming, but the largely unregulated industry is rife with fraud, discrimination, and just plain sketchy deals.
Opinions expressed by Entrepreneur contributors are their own. Influencer marketing has been a buzzword in public relations, sales and marketing for some time now. Its durability is a testament to its ...
The holidays are upon us, and more than ever the burgeoning influencer economy is having an impact on what consumers buy. Few reliable statistics can be found concerning the influencer profession, but ...
It involved an influencer. Not just any influencer. A social media personality with more than 300,000 followers, a polished ...
Influencer marketing has been a buzzword in public relations, sales and marketing for some time now. Its durability is a testament to its potential power to drive engagements and sales. But it’s also ...
The holidays are upon us, and more than ever the burgeoning influencer economy is having an impact on what consumers buy. Few reliable statistics can be found concerning the influencer profession, but ...