The marketing data company ALC, which started out 40 years ago creating consumer segments for direct mail advertisers, relaunched Tuesday as Adstra, with a new mission as a data onboarding and ...

When you lose something important, you want to get it back. That’s the human instinct driving the conversation around signal loss. Marketers rightly feel an urgency to get back to a higher level of ...

Major leap in the integration of TransUnion and Neustar marketing capabilities allows company to deliver more accurate identity resolution and demographic enrichment CHICAGO, Jan. 04, 2024 (GLOBE ...

Data plays an integral role in the success of a marketing campaign. Without data, it's impossible to understand what your customers want or how they interact with your brand online. Modern businesses ...

Socure, the provider of AI for digital ID verification, sanction screening, and fraud prevention announced the launch of Graph Intelligence, an addition to its Sigma Identity Fraud suite. This module ...

NEW YORK, NY, January 30, 2025 (EZ Newswire) -- CHEQ, the global cybersecurity platform purpose-built to secure the go-to-market attack surface, today announced the acquisition of Deduce, the only ...

Ever since the introduction of the Google Knowledge Graph, a growing number of organizations have adopted this powerful technology to drive efficiency and effectiveness in their data management.

Data privacy has become one of the most pressing challenges for Business Process Outsourcing (BPO) providers—especially those serving banks, fintechs, and financial institutions. In an era where ...

Jeff Jonas, the chief scientist and distinguished engineer at IBM’s entity analytic solutions group, has developed a means of sharing corporate data without revealing what that data contains. This ...

Before implementing a project of any kind, we ask which factors we should keep in mind to ensure project success. To be clear, the question isn't what we should do; I'm pretty sure everyone's got a ...