Marty Weintraub recalls how SMX attendees seemed stunned as Google's Baris Gultekin said that the ubiquitous AdWords Keyword Tool now only provides keywords Google deems commercial. He provides an ...

If you're developing blog content for SEO's sake, then Darren Rowse has some tips for using the AdWords Keyword Tool to help develop search-friendly blog titles and post topics. He also explains how ...

Back in August that Google added a new feature to the Keyword Planner tool to organize keywords into ad groups. Ginny Marvin, Google's Ads Liaison, said last Friday (yes, months later) that this ...

The Google Ads API has been updated to support Performance Max campaigns, Keyword Planner and recommendations, the company announced Friday. Within the announcement, Google also reiterated that the ...

A brief on PPC's benefits, PPC advertising must-haves, elements of attractive and effective PPC Ads, and optimizing your Google Adwords PPC strategy. PPC advertising is a highly effective way to drive ...