Turns out that the best part of waking up is truly Roger Federer in one's cup. His commercial presence continues its pristine, stately pose with the release of a new ad for Jura coffeemakers.

Roger Federer and Maria Sharapova won't be competed in sanctioned tennis matches anytime soon, but they're doing a deft job of keeping their names front of mind. These well-oiled marketing ...

After a hiatus, the series returned in 2022 with an ad starring Lionel Messi and Cristiano Ronaldo. Now, it spotlights Nadal and Federer. The image released last May depicts the two hiking on "A ...

MELBOURNE, Australia (AP) — Novak Djokovic added yet another record to his lengthy list, breaking a tie with Roger Federer for the most Grand Slam matches played in tennis history by reaching 430 on ...

MELBOURNE, Australia (AP) — Swiss player Henry Bernet gave himself a fairly impressive 18th birthday present Saturday and ...

Tim Newcomb covers tennis gear/business, stadiums and sneaker tech. Roger Federer has put his signature on a string of Wilson rackets. Now he’s even added his entire design ethos—from technica ...

Oh, yes, Djokovic already holds so many marks, many of which used to belong to Federer — who went 369-60 during his 429 Slam matches, a .860 winning percentage — and there are more on the horizon.