The rhetorical tactic referred to as "poisoning the well" is an attempt to discredit rivals by presenting negative information about them before they have a chance to speak. It's a common tactic in ...

What is the Ad Hominem Fallacy? The ad hominem fallacy occurs when someone attacks the person making an argument rather than the argument itself. This fallacy diverts attention from the actual issue ...

Fewer than one-third of U.S. consumers are influenced by social media when making a purchase decision. That was an eye-opening statistic from a new consumer survey conduct among 1,512 U.S. online ...