Direct Marketing Solutions said it’s expanding elsewhere. It also has operations in Illinois and Pennsylvania.

The latest industry benchmarks grounded in marketer and consumer data—clarifying how channel choices, investment shifts, and ...

Why is direct mail making a comeback? Explore how offline marketing methods are helping businesses reach customers beyond ...

The opening session for the final day of the Virtual Inkjet Summit focused on direct mail, and what marketing will look like in a post-pandemic future. COVID-19 has reshaped how brands communicate ...

How well do you communicate the value of direct mail to your customers? For many years now, direct mail has been bashed for being too old school and past its time. The reality is far from that. Direct ...

Drawing on insights from more than 1,000 campaigns, the report challenges the notion that direct mail is outdated, emphasizing instead its continued effectiveness in a fragmented and digitally ...

As businesses adapt to consumer shopping habits in the post-pandemic world, it's important to evolve your direct mail marketing strategy to stay relevant and ensure your direct mail list converts.

This past summer, the Consumer Financial Protection Bureau (CFPB) published a report that took a close look at the advertising landscape of the reverse mortgage industry, with a particular focus on ...

Since I founded Gunderson Direct roughly 20 years ago, I’ve had a number of conversations where I’ve defended direct mail to digital marketers. It seems that our channel is just not as well understood ...

Prince William County and direct mail production company Planet Direct Mail will hold a ribbon-cutting ceremony Wednesday afternoon Planet Direct’s new headquarters in Manassas. The county announced ...