Recently, I was part of a larger discussion, and it struck me that when most people hear the word "design," they still think only about how things look. I used a simple analogy of a beautifully ...

Toyna Chin is the Head of Marketing at Novotech, a global CRO. She writes about leadership, marketing, and lessons of day-to-day business. Every leader has an opinion on how their organization should ...

In retrospect, 2023 felt like the closing of a chapter. At least for a class of design leaders, who spent more than a decade participating in a massive expansion of design’s role across every sector ...

To successfully implement AI in your organization, you need more than technical specs—you need a behavioral strategy. Here’s how to align AI with how people actually think and work. Design for real ...

Learn how to create a plan that outlines the vision, goals, and actionable steps to guide the development and launch of a product. A product strategy is the road map for a product. It encompasses the ...