We covered the topic of analytics on a recent episode of The Thought Leadership Project podcast, and a listener asked me a thought-provoking follow-up question: “If you could measure only one key ...

Marketing decisions should be backed by data about consumers, their behavior, and conversions. Marketing and namely social media analytics provide numerous categories to analyze, so it is easy to get ...

If you want to improve the experience of your website or app, or maybe you want to ensure the success of your business, you need to be analyzing user behavior. One of the easiest ways to do that is ...

The Need for Data Analytics 101 This need for “computational thinking,” as some are now calling it, is one of the reasons why President Obama, just prior to leaving office, launched the “Computer ...

Learn how to use free website analytics tools for effective traffic monitoring, understand key metrics, and turn visitor data into actionable insights to grow your site. Pixabay, Tumisu Website owners ...

Accounting combines three things many people enjoy: problem-solving, money, and working with people. And thanks to the use of data analytics in accounting, these parts of the job are more exciting, ...

In the competitive, high-speed, cost-cutting landscape of the modern law firm, no buzzwords have been as ubiquitous as “data” and “analytics.” Other industries have already begun using the latest ...

Video analytics process camera images to send alerts out so campus security operators can respond to specific incidents or collect data for historical trend analysis. We have seen an increase in the ...

With the high-school graduation season over, it’s time for grads and parents alike to celebrate and relax a bit – and maybe enjoy a long summer before recently minted graduates start college or a new ...