During my first foray into marcomm leadership, every project seemed on fire. If the project was due at 3 p.m., the first draft was ready at 2 p.m., giving little time for adjustments. I noticed this ...

While most of us involved in product design and delivery will agree that innovation is complex, we all have different reasons as to why it’s so hard. My theory? Successful innovation must involve ...

Specialists tend to stick close to their area of expertise — that’s true at my company, too. The insurance industry is full of particulars, and we don’t expect our development team to be an authority ...

Design thinking is a flexible approach that promotes creativity in product design. Cross-functional teams are a natural fit for the design thinking system. Playing to your team’s strengths can net ...

The importance of aligning operational activities can’t be overstated. How well a company carries out activities to create, produce, sell and deliver products to customers is the differentiator ...

As a leader, the lifeblood of your organization isn’t the individual superstars you hire–it’s the strength of your teams. Teams are the backbones of today’s organizations. As work has become more ...

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