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It's still only early November, but Christmas adverts are already coming thick and fast. While they feature the usual sprinkle of festive cheer, experts say this year’s ads have also been tapping into ...

Halloween is over, Bonfire Night approaches, and Mariah Carey is nearly done defrosting. That can only mean one thing. Christmas is nearly upon us. As such the shops are already dusting off their ...

The Christmas ads of 2024 are anything but predictable. This year, festive advertising in APAC has been somewhat subdued, but for the brands that have invested, it’s a tight battle for consumer ...

Google is being accused of going “woke” with a new Christmas advertisement, featuring a “nonbinary” beauty influencer. The online ad for Google Shopping showcases rising TikTok star Cyrus Veyssi ...

“Dear Santa, My name is Isabel, and I was born on Christmas Day.” The words, spoken by a young girl with sleigh bells ringing, are heard as viewers see a hospital appear through a break in the clouds ...

Coca-Cola has been making Christmas ads for a very, very long time. But it’s latest one was created using AI-generation tools and its a terrible, ugly mess. It’s mid-November, which means it’s ...

The latest Test Your Ad data from System1 reveals that the UK is anticipating a ‘Golden’ Christmas, with high levels of happiness driving standout results. Every year System1 tests all the major ...

Are the new HFSS (High fat, salt, and sugar) rules taking a bite out of Christmas ads? New data from DAIVID suggests so, with this year’s festive campaigns 24% less likely to make festive shoppers’ ...

The Christmas ads of 2025 feel refreshingly real, not your cookie-cutter sparkle-fests. Across APAC, brands are ditching the glitz for stories that hit home amid economic squeezes and evolving ...