CMO tenure at Fortune 500 companies has ticked up to 4.3 years according to Spencer Stuart’s latest study. This reveals a subtle but important shift in how companies view their marketing leadership.

As CEOs and senior leaders, we frequently talk about transformation, agility and innovation. But one of the most urgent—and often overlooked—leadership evolutions is happening right inside the C-suite ...

The role of chief marketing officer has never been more complex than it is today. Digital transformation, economic upheaval, societal change, and a fragmented media landscape are just some of the ...

The role of the Chief Marketing Officer is in flux. And that’s exactly where it should be. Businesses are evolving to meet the demands of AI, but most aren’t moving fast enough. RAND Corporation found ...