AI-generated visuals, full computer-generated imagery (CGI) and mixed reality campaigns are everywhere right now. Many brand leaders are still trying to understand which approach actually fits their ...
From Vodafone elves to Lego treasure hunts, Jeremy Stern, CEO, PromoVeritas delves into the growing trend of brands taking a leap into the phygital world to boost engagement and stand out from the ...
The use of computer-generated images is a given in science fiction movies and TV shows. The Oscars even have a specific category dedicated to it. Whether it is the dinosaurs of Jurassic World wreaking ...
MR startup Flam enables brands to publish content accessible through QR codes or links across both digital and physical channels In an interview with Inc42, Flam cofounder Amit Gaiki explains how the ...
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