Although inflation has shown signs of cooling in recent months, financially constrained consumers and a shortened 2024 holiday shopping season is projected to pose challenges for retailers. In ...
Alcohol has a way of slipping into professional life unnoticed. After-hours drinks, client dinners, team celebrations, they happen automatically, without much thought. For years, people looking to ...
Texas Attorney General Ken Paxton is suing Allstate insurance company for allegedly illegally collecting, using and selling the driving behavior data of over 45 million Americans. Paxton filed the ...
After leading Zeo for the last 5 years, I'd like to share some of the key lessons we learned as an early pioneer within the digital healthcare movement. This post includes lessons learned for those ...
General Motors and its subsidiary OnStar agreed to a settlement that prohibits them from sharing driver location and behavior data with third parties, the Federal Trade Commission announced yesterday.
Marketers focus on first-party data promised control. But ownership didn’t solve identity accuracy, activity visibility or ...
Health plans have been pouring resources into data analytics for years. They’ve mapped chronic disease trends, pored over prescription data, and chased cost-savings across every corner of the ...
Hearing a baby's first words is a joyful moment for many parents. But another crucial language milestone is harder to ...
What if consumer-packaged goods marketers had the technology to identify and a database to keep track of purchases for a specific brand and product, and to identify the store where they were sold for ...