The current priorities of rival toymakers Mattel and Hasbro seem quite disparate. Mattel is betting big on Greta Gerwig's "Barbie" movie and planning a slew of other toy movies in its wake. Hasbro, on ...

PLAY-DOH Kids Can Dream It, Design It...and bring their stylish imaginations to life through PLAY-DOH fashions featuring Barbie dolls, PLAY-DOH compound, special fashion-making tools and molds, new ...

At 64 years old, Barbie may be nearing retirement age, but instead the doll and her IP are in the midst of a blockbuster revival. Mattel said that gross billings for dolls rose 27% to $884 million, ...

The Play-Doh Barbie line will be sold by Hasbro and will be available at most retailers in August 2025. Hasbro and Mattel have announced the launch of a new Play-Doh Barbie collection from Hasbro’s ...

While Hasbro spent billions on eOne in the hopes of producing films like Marvel Studios, the Barbie company launched a film division but emphasized licensing for film and TV properties. By Etan ...

Margot Robbie goes from Mattel's iconic doll to Hasbro and Lionsgate's take on the classic board game. By Aaron Couch Film Editor Barbie producer LuckyChap is rolling the dice once more with a classic ...

Barbie was much more than the highest-grossing movie of the year, though raking in $1.4 billion worldwide was certainly impressive. For Mattel, the blockbuster sparked a boom in Barbie toy sales—and ...

Hasbro Inc. this month forecast falling sales for this year, as the strike in Hollywood weighs on its entertainment segment. But BofA analysts on Tuesday said the toy and game maker should get a jolt ...

PAWTUCKET, R.I. & EL SEGUNDO, Calif.--(BUSINESS WIRE)--Hasbro, Inc. (NASDAQ: HAS) and Mattel, Inc. (NASDAQ: MAT) today announced the launch of a new PLAY-DOH Barbie collection from Hasbro’s new ...