Apple’s laptop strategy has pretty much always been the same: offer premium products for customers willing to pay high prices for high-quality hardware designed to run the Mac software. While the ...
Apple plans to introduce a 12.9-inch MacBook in spring 2026, according to TrendForce. In a press release this week, the ...
Apple is reportedly preparing to launch a new, more affordable MacBook in spring 2026, signalling a notable shift in its laptop strategy as it looks to attract entry-level and mid-range buyers.
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