Amazon announced this week that its revamped AI assistant Alexa+ is getting a brand-new personality — and this one isn’t ...

Alexa itself describes the persona as operating on the motto “help first, judge always,” delivering “reality checks delivered ...

Alexa+ is getting customizable chat styles that change how the assistant talks to you, including a new Sassy personality with ...

New Alexa+ features let you type or chat instead of just talking. It’s part of Amazon’s push to make Alexa a full-fledged AI helper across devices Amazon just took a bold step in the evolution of its ...

We may receive a commission on purchases made from links. After introducing Alexa Plus (Alexa+) last February, Amazon is now ready to make the AI assistant available on the web to Early Access users.

Amazon is bringing Alexa.com back from the dead in a new avatar at CES 2026, making it another home for Alexa+. To recall, Alexa+ was introduced in February 2025. It reached 1 million users by June ...

Amazon's Alexa makes for a great smart home hub, adding voice command capabilities to multiple devices, as well as letting ...