What's the secret to connecting with young Web audiences, and then strengthening that bond over time? Smosh and parent company Alloy Digital might have a good idea. Since its debut on YouTube in 2005, ...
Add Yahoo as a preferred source to see more of our stories on Google. Terms of the deal were not disclosed. Mythical is paying less than $10 million in cash for Smosh, which was acquired from a ...
One of YouTube’s oldest and most successful comedy collectives, Smosh, has been bought back by its once-estranged co-creators, Ian Hecox and Anthony Padilla—marking a new chapter in the brand that has ...
If you need something new to listen to while you cook, drive to work, or walk your dog, I have the perfect podcast! I ...
In their first YouTube video together in seven years, Ian Hecox and Anthony Padilla summoned a demon to score Taylor Swift tickets. The sketch was gently absurd, infused with pop culture references, ...
Haven't heard of Hecox and Padilla? If you're not a teenage boy, don't feel too bad. They are a new, purely digital breed of star. With 6.9 million subscribers, their channel, Smosh, just last week ...
Ian Hecox has been on YouTube since the very beginning. Subscribe to read this story ad-free Get unlimited access to ad-free articles and exclusive content. Hecox, now 34, and Smosh co-founder Anthony ...
For online video viewers over a certain age, the word "Smosh" doesn't mean a thing; it's just a nonsense word. And for online video viewers under a certain age, Smosh are kings, two of the funniest, ...
Ian Hecox and Anthony Padilla are huge stars. As their business partner puts it, “Girls want to date them, and young men want to be them.” The 25-year-olds have a weekly comedy sketch show that ...