In the saga between Manny Pacquiao and Floyd Mayweather Jr., the Filipino was the underdog but was the media darling in what is a clear demonstration of the agenda-setting theory in mass ...
Agenda-setting theory describes the "ability [of the news media] to influence the salience of topics on the public agenda." That is, if a news item is covered frequently and prominently, the audience ...
In 2001, Chief Dapo Sarumi, a minister during the first term of Chief Olusegun Obasanjo’s presidency was involved in an auto accident that claimed the lives of two of his personal aides and a couple.
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