Walmart is adding tens of thousands of pre-owned luxury handbags, jewelry and watches to its marketplace through a partnership with resale platform Rebag.

Walmart is not trying to convince anybody it's copying the real deal, said Koyaana Redstar, a luxury handbag authenticator.

In a world where goods are more accessible than ever thanks to the online market space and the huge rise in “dupes” (or products made to be a duplicate of a high-end product for a lower cost), it’s easier than ever to get your hands on whatever you’ve been eyeing—without breaking the bank.

Fashionistas who’ve long lusted after Hermès exclusive and ultra-expensive Birkin handbag got a pre-holiday treat thanks to Walmart.com. It offered a reasonably close Birkin facsimile bag – dubbed a “Wirkin” on social media for the “working class Birkin” or “Walmart Birkin” – priced around $100, compared to the $10,000 and up for the real thing.

By contrast, Walmart’s Wirkin bag represented an affordable way for everyday shoppers to embrace the Birkin aesthetic. The bags became a viral sensation on TikTok, where users celebrated the design as a playful jab at the inaccessibility of luxury goods.

Imitations of the ultra-luxe Hermès Birkin handbag have gone viral and been delisted from Walmart's online marketplace.

Chances are that by now you’ve heard about Walmart’s dupe for the highly coveted Birkin bag that has gone viral on social media. As exciting as that is for those longing for a Birkin of their own (without spending over $10,

Including Bottega, Chanel, and Louis Vuitton lookalikes from $18 Late last month, the internet nearly broke over Walmart’s $78 Hermès Birkin duplicate, which social media users quickly dubbed the 'Wirkin' bag.