Sydney Sweeney’s American Eagle jeans ad has taken over the Las Vegas sphere amid growing controversy. She joined the jeans campaign of the clothing brand last month, and it has been the hot topic on the internet ever since.

Sydney Sweeney may be one of the most in-demand actresses in Hollywood, but even she admits that acting alone doesn’t pay the bills. So, when she signed on for American Eagle’s most expensive campaign to date, it likely came with a sizable paycheck.

The actress and in-demand brand partner helped design the “Sydney Jean,” with 100 percent of net proceeds donated to Crisis Text Line, a free mental health support and crisis intervention phone line.