He made Ikea bags chic and sold ‘destroyed’ sneakers. Now, he’s the designer of Gucci
Kering, which also owns Bottega Veneta, Saint Laurent and McQueen, praised Demna’s tenure at Balenciaga, where he has been ...
Devdiscourse3h
Demna's Brave Gucci Gamble: Can Risky Choice Rescue Iconic Brand?
Kering's decision to appoint Balenciaga designer Demna as Gucci's creative director led to a $3 billion stock drop. Analysts ...
François-Henri Pinault’s Fashion Empire & Cannes Sponsor Kering Sees Shares Plunge Following Gucci Appointment
Francois-Henri Pinault’s Fashion Empire & Cannes Sponsor Kering Sees Shares Plunge Following Gucci Appointment ...
Kering’s Choice of Insider to Revamp Gucci Prompts Selloff
Kering SA disappointed investors by naming an internal designer to oversee a makeover of its struggling Gucci brand, turning ...
Devdiscourse3h
Demna's Bold Appointment: Can Gucci's New Visionary Reignite Its Timeless Appeal?
Kering's decision to appoint Balenciaga designer Demna as Gucci's chief designer saw a $3 billion loss in stock value.
It’s Demna at Gucci! Fashion’s Master Maverick Will Helm Italy’s Largest Luxury House
The 43-year-old Georgian-born designer will oversee his final couture show at Balenciaga on 6 July before decamping to ...
Luxury Analysts Are Lukewarm on Demna at Gucci
PARIS– Luxury analysts had been plumping for Gucci to name a high-profile creative director to reverse its declining business, but they seem lukewarm on the choice of Demna, who made Balenciaga a ...