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Starbucks, Niccol

Fast Company on MSN · 2d

Starbucks CEO Brian Niccol just put a positive spin on lagging sales. His pep talk may explain why the stock is up

In the midst of a headline-grabbing turnaround effort, the coffee boss insisted that things are moving faster than expected. Investors appear to agree.

Insider on MSN · 3d

Starbucks CEO Brian Niccol says price changes are a last resort in coffee chain turnaround

CEO Brian Niccol said price changes are his last resort for improving Starbucks' slumping sales — but they're "absolutely" on the horizon.

QSR magazine · 2d

How Brian Niccol Plans to ‘Build a Better Starbucks,’ Starting with a $500M Investment

CEO Brian Niccol sees a very different Starbucks awaiting at the end of 2026. A vision of the brand, he said Tuesday during the chain’s Q3 earnings, beyond his early hook of returning to core, abandoned principles,

Starbucks to close pickup-only stores

The Tennessean Nashville on MSN · 7h

Starbucks CEO announces 'sunset' of entire line of stores. 3 are in Tennessee

Starbucks CEO Brian Niccol announced the company will be shuttering "Pick Up" locations across the country. Here's what to know in Tennessee.

USA TODAY on MSN · 13h

Starbucks is closing all pickup-only stores, CEO says. See locations.

Starbucks will be doing away with the pickup-only store model next year, CEO Brian Niccol announced. Here's what that means.

First Coast News · 1h

Starbucks closing door on pickup-only stores: Full list of current locations

WASHINGTON — Starbucks is shutting down its “Pick Up” store format, phasing out the mobile-order-only model by fiscal year 2026, CEO Brian Niccol announced during an earnings call this week. Niccol said the locations were no longer compatible with the Seattle-based coffee chain's plan to get "back to Starbucks."

NewsNation on MSN9h

Starbucks is phasing out an entire category of coffee shops: Will yours be affected?

We found this format to be overly transactional and lacking the warmth and human connection that defines our brand,” CEO ...

2don MSN

Will Starbucks see turnaround percolate as Niccol leans into Green Apron initiative?

The Starbucks (NASDAQ:SBUX) turnaround under the direction of CEO Brian Niccol is gathering momentum, but fiscal third ...

1don MSN

Starbucks CEO: The company was ‘mismanaged for a couple years'—here's his plan to ‘bounce back'

Starbucks CEO Brian Niccol says his company will rebound from lackluster earnings with its “green apron service” plan. Here’s ...

13hon MSN

Starbucks earnings report draws sharp views from veteran trader, hedge funder

"It’s clear Back to Starbucks is the right plan," Chief Executive Brian Niccol said during an earnings call with analysts.

2d

The high-protein trend is coming for your Starbucks order

Starbucks CEO Brian Niccol announced plans for the coffee giant to unveil protein cold foam as an optional topping by year's ...

2don MSN

Jim Cramer says he's confident about Starbucks' long-term potential. Here's why

Jim Cramer is bullish on Starbucks due to CEO Brian Niccol’s progress on a turnaround plan, citing successful trials of the ...

Stocktwits on MSN3d

Starbucks Q3 Print Largely Disappoints Even As CEO Pitches 'A Wave Of Innovation In 2026' — Retail Isn’t Convinced Yet

Starbucks' (SBUX) quarterly report on Tuesday largely disappointed, deepening concerns around its turnaround efforts, even as ...

3don MSN

Starbucks isn't giving up on its China dream

The chain is looking for a local partner to help run its stores in China as it looks to open "thousands" more outlets there ...

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