Before Cooper Flagg is likely taken as the NBA draft’s No. 1 overall pick, his apparel sponsor has created a holiday.

New Balance notes the collection is part of its Made in the USA initiative. The ribbed crewneck will retail for $154.99 and ...

Dallas securing Flagg is a big deal, but not as important as New Balance signing the teenage situation to a multi-year ...

Former Duke Blue Devils star Cooper Flagg is widely expected to go No. 1 overall to the Dallas Mavericks in the 2025 NBA ...

In anticipation of the draft, one of Flagg's sponsors is going all out with a new merchandise drop.

Cooper Flagg, Duke freshman men’s basketball player and projected No. 1 pick in the 2025 NBA Draft, has signed a shoe and apparel deal with New Balance. The partnership has a personal connection ...

For example, if Flagg participates in an event that Duke doesn't have anything to do with, he'd be able to wear New Balance to the event. He can also post and promote New Balance through his ...

Last night was an unforgettable moment for Cooper Flagg ... of an unexpected online beef between Nike and New Balance. Last August, Flagg signed a sneaker deal with New Balance.

Duke star Cooper Flagg, who’s already highly expected to be the No. 1 pick in the 2025 NBA Draft, has signed an endorsement deal with New Balance, per ESPN. Here are the details on Flagg’s ...

Paige Bueckers scores 40 points at UConn but Geno Auriemma is not happy and brings up his issues Cooper Flagg founds ... a tough situation," Flagg said. "I love New Balance.

Sure, Flagg won't be able to wear New Balance on the court for a year. But that's just a year. This time next year we'll be talking about what Cooper Flagg might do in the NBA.